Creative Director, XenoPsi, 7/16 - Present

• Leading an integrated creative team to develop brand campaigns, brand identity, digital advertising, websites, branded content, point of sale, interactive experiences & social campaigns

• Partnering with clients from strategy sessions & briefings to creative presentations & finished projects

• Serving on senior leadership council to guide agency vision and manage internal processes

• Accounts: Heaven Hill Distillery, Evan Williams Bourbon, Elijah Craig Bourbon, Burnett’s Vodka, Admiral Nelson’s Rum, Blackheart Spiced Rum, Deep Eddy Vodka, Lunazul Tequila, Domaine de Canton Liqueur

Creative Director, Freelance, 4/16–7/16

• Leading teams of copywriters, art directors, interactive designers and video editors to create brand campaigns, digital advertising, websites, branded content, interactive experiences & social campaigns

•    Partnering with agencies and clients from strategy sessions and briefings, to creative presentations and completed projects

•    Consulted with Comic Relief and the "Red Nose Day" charity event to create an integrated campaign that helped raise over 31 million dollars

•    Collaborated with Quietman Productions on the "Say It With Pepsi" emoji campaign

Creative Director, Maude, 11–16

• Led teams of copywriters, art directors, interactive designers and video editors to create brand campaigns, digital advertising, websites, branded content, interactive experiences & social campaigns

•    Partnered with clients from strategy sessions and briefings, to creative presentations and completed projects

•    Coordinated with internal stakeholders (planning, account & project management, media, social) to align on creative strategy, development and delivery

•    Briefed and managed external vendors to ensure that creative campaigns were executed on strategy, on time and on budget

•    Accounts: Viacom (MTV, CMT), Unilever (St. Ives), NBC Universal (E! Entertainment Television), Kobrand Wine & Spirits (The Seeker), Chipotle, Sony Pictures (Crackle), CBS Films, Roadside Attractions, Yahoo!, Entertainment One, Viggle, UFC, Resorts Casino, Starz, Ovation, WGN America, Outlaw Energy Drink, Smithsonian Channel, Turner (TruTV), History Channel, Save the Children, Bring Change 2 Mind

•    Accolades: Adweek Watch Awards, Silver/Best in Category, Summit Emerging Media Awards, Creativity International Awards

Associate Creative Director, Digitas, 10–11

•    Led teams of copywriters, art directors and interactive designers to create websites, digital advertising, social media campaigns and branded gaming experiences

• Partnered with clients from strategy sessions and briefings, to creative presentations and completed projects

•    Coordinated with internal stakeholders (planning, account & project management, media, social) to align on creative strategy, development and delivery

•    Briefed and managed external vendors to ensure that creative campaigns were executed on strategy, on time and on budget

•    Accounts: Cadillac, Post Foods (Honey Bunches of Oats, Pebbles, Great Grains, Shredded Wheat), Kraft Diji-Touch Vending Machines, Enfamil

•    Accolades: FWA Site of the Day

Associate Creative Director, Freelance, 09–10

•    Managed a team of twelve creatives at OgilvyOne on digital CRM campaigns for Sears & Kmart

•    Partnered with Digitas to relaunch Samsung.com and create social campaigns for Samsung Mobile

•    Consulted with Quest Diagnostics on website updates and corporate communication

•    Partnered with GfK market research to develop product naming, line extensions and positioning statements for consumer packaged goods

•    Rebranded Polytechnic Institute of NYU with an integrated recruitment campaign including social media, guerilla, print, video & outdoor

•    Repositioned the Brooklyn Experimental Media Center with a recruitment piece highlighting the Master of Science in Integrated Digital Media

Associate Creative Director, Dentsu/Colby & Partners, 04–09

•    Served as creative leader and management team member of Dentsu/Colby & Partners

•    Managed New York creative staff and partnered with west coast offices to share creative resources and lead teams on large-scale programs and new business pitches

•    Partnered with clients from strategy sessions and briefings, to creative presentations and completed projects

•    Worked seamlessly with outside vendors to activate integrated promotions

•    Accounts: Sharp Electronics, Chandon Sparkling Wines, Sage Software, Square One Organic Vodka, New Yorker Hotel, Scandinavian Airlines

•    Accolades: Silver Addy/NY, Telly Awards

Senior Copywriter, Cheil Worldwide, 03–04

•    Developed marketing campaigns for Samsung Electronics (TVs, mobile phones, monitors, mp3 players, microchips & printers)

Copywriter, Freelance, 01–02

•    Created integrated campaigns for Big Brothers & Big Sisters and Gorp.com

•    Accolades: Gold Addy/Best in Category/SF, Emmy Nomination/SF Chapter 

Copywriter, Foote Cone & Belding, 98–00

•    Developed creative campaigns for 3Com, Palm, Sega, amazon.com, Compaq, ZDTV and The Ad Council/Presidential Campaign Against Youth Violence

•    Created print campaign for SpeedStart; a collaboration between Compaq, Microsoft and Intel in support of new business start-ups

•    Accolades: Gold Addy/Northwest Region, New York Festivals Gold Medal

Copywriter, Angotti Thomas Hedge, 94–97

•    Developed creative campaigns for Saab, Foster's Lager, Barron's, Fuji Film, RCN Telecom, Sunoco Oil, Irish Tourist Board and Liberty Science Center

•    Accolades: Gold Effie